Jinhee Kim is a graphic and type designer who is into the (deliberate) unstructured parts in refined creative works and materials. Her design practice is to look into the way of reflecting the meaning of a subject with a visual language, particularly a typographic approach. And it draws the concept that delivers the inherent tendencies of a person or product.

She had gained valuable experience working with Thonik and Fabrique in the Netherlands and received her master’s degree in type design from ECAL (2020) and BA from Hankyong National University (2012).

Open to collaborations and inquiries. CV and portfolio available upon request.



Identities and Graphic Guideline
(visual concept, logotype, typography
and layout for print matters, signage, ect)

Client: METAPHOR32
When we try to understand nature as it is, we value the nature of matter and the time we spend thinking to deal with what is not visible. And we imagined to create a space where could share the history of objects with people who consider the meaning a relationship about harmony between the objects and human.

Metaphor refers to the transfer of meanings by borrowing or imitating familiar things when explaining or reminiscent of something, and it is intended to approach the space where metaphors are performed by attaching the address of the building (PyeongChang 7-gil 32, Jongno-gu, Seoul).